How to increase app installs with Facebook Ads

Marketing

Facebook Ads over the years has become a significant app marketing channel and, not surprisingly, its app install revenue is booming. Last year Facebook passed one...

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How to increase your users lifetime value (LTV)

Marketing

Increasing your customers value and getting a steady revenue flow from them is non-trivial task. In this post we'll try to list the most common...

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Tracking user behavior patterns in your app

Marketing

Tracking user experience and behavior patterns is very important to understand the needs of your users and thus improving your app. In this post we...

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The best tools for mobile user acquisition

Marketing

The discoverability of mobile apps is a huge problem nowadays. In this post we list the best tools to help you with mobile user acquisition....

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Mobile user acquisition strategy – the basics

Marketing

Developing a good mobile app is not enough as it’s really important to get users into using it. This post will help you understand the...

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ASO: uplifting the discoverability of your app

Marketing

There are thousands of new apps appearing in Apple App Store and Google Play Store every day. You don’t want your app being released and...

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Successfully launch your app in the App Store

Marketing

Anybody can publish an app into the App Store and see it fall into oblivion. This post lists all the best practices that will provide...

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Bekitzur design process flow chart: stage by stage

UI/UX

Stakeholder Interviews Phase Interviews 1 2 3 Service blueprint & Ecosystem map Value proposition & Competitive audit Stakeholder interviewing Competitive Research Phase Research 4 5...

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Using Scrum in the development process

Process

We are using Scrum framework among all our projects. A Scrum process is distinguished from other agile processes by specific concepts and practices, divided into...

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The Hottest Email Design Trends of 2017

UI/UX

215 billion emails are sent every day. It is still an effective and popular communication channel, despite what chatbot fans are saying. Email-marketing has it's...

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13 must-follow Golden Rules for UI/UX designers

UI/UX

Designers and developers often have similar goals but separate concerns. The workflow solution here is simple — prior to sending the design to the coding...

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Implementing custom permissions on Android 6 Marshmallow

Mobile

Android is being developed rapidly and the spreading update to Android Marshmallow is a lot different. In this article we’ll try to briefly cover everything…

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